Welcome to the 2016 Western Regional Conference hosted by the CSULB, CSUF, and CPP American Marketing Association chapters.
WHAT CAN YOU EXPECT?
Professional Keynote Speakers: We've hand-selected seasoned public speakers that will share their stories and professional experiences with you on-stage.
Marketing Case Competition: Put your marketing strategy skills to the test! Each university will have an opportunity to form a teams of 5 (max) individuals that will represent their school in a marketing case competition sponsored by Honda.
Networking: It's time to network with your fellow AMA chapters from neighboring schools!
THEME: "Diverse Minds Meet"
Observing marketing in which marketers recognize and celebrate consumers' differences and unique experiences.
LOCATION: Anaheim Business Expo Center, 1960 S Anaheim Way, Anaheim, CA 92805
2:45PM Marketing Case Competitors Arrive
3:00PM Doors Open
3:00PM - 3:30PM Networking, Raffle, Seating, Sponsor Mixer
3:30PM - 4:00PM Sponsors Pitch, Introductions
4:00PM - Conference starts
4:00PM - 4:20PM First Speaker- Greg Houlgate
4:20PM - 4:25PM Q&A
4:25PM - 4:40PM BREAK & Transition
4:40PM - 5:00PM Second Speaker- Desmond Tamaki
5:00PM - 5:05PM Q&A
5:05PM - 5:20PM BREAK & Transition
5:20PM - 5:40PM Third Speaker- Jess Battaglia
5:40PM - 5:45PM Q&A
5:45PM - 7:00PM Dinner
7:00PM - 7:20PM Raffle Prizes and Marketing Competition Results
7:20PM - 8:00PM Closing Speaker- Remy Merriex
8:00PM - 8:30PM Thanking Sponsors & Guests, Closing, Team Photo